THE USE OF INTRAPRENEURSHIP AND INTERNAL STARTUPS AS ACCELERATORS OF CORPORATE INNOVATION
DOI:
https://doi.org/10.48090/ciki.v1i1.1077Keywords:
Intrapreneurship, Internal Startup, Corporate InnovationAbstract
The article brings a bibliographical research on studies related to the theme of intrapreneurship and internal startups, as fundamental strategic resources for the movement of organizational transformation oriented towards a culture of continuous innovation. The second moment is dedicated to understanding the practical application of the theoretical framework, bringing (i) the specific case study of the Bosch Company; and, (ii) the normative guidelines that are being developed to encourage the formation of innovative companies, such as the practice of regulatory sandboxes, also known as the experimental regulatory environment.
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