The Influence of Artificial Intelligence on Intellectual Capital of Public and Private Organizations in Santa Catarina
Keywords:
Intellectual Capital, Generative Artificial Intelligence, Public and Private OrganizationsAbstract
Advancements in artificial intelligence (AI), particularly in its generative branch, have significantly transformed organizational processes. Despite this, research on the impact of these technologies on organizational intangible assets remains scarce. Therefore, this study aims to analyze the influence of generative AI on the three dimensions of intellectual capital (IC) – human, structural, and relational – in public and private organizations in the state of Santa Catarina, Brazil. This exploratory study has a descriptive character and a quantitative approach supported by qualitative elements. Data were collected through a structured questionnaire based on the IC model and distributed via Google Forms to several organizations in Santa Catarina between May and June 2025. Ten of these organizations responded, forming a non-probabilistic convenience sample. Most of the questions were multiple-choice, complemented by open-ended questions that allowed for the collection of qualitative perceptions regarding the impacts of AI on IC-related processes. The results show that the application of AI is still in its initial phase, primarily in the private sector. Its use is mainly focused on enhancing productivity and managing knowledge, while practices related to developing people remain largely unexplored. There was also a notable frequency of unawareness regarding institutional AI use, even among respondents with significant tenure in their organizations. These findings reveal gaps in internal communication and the institu-tionalization of Ai, suggesting that, although AI is present in many everyday activities, its integration with IC remains limited.
Downloads
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 International Congress of Knowledge and Innovation
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
DECLARATION OF ASSIGNMENT AND TRANSFER OF PATRIMONIAL RIGHTS ON ARTICLE PUBLISHED IN THE CIKI PROCEEDINGS AND AUTHORIZATION FOR PUBLICATION
The AUTHOR, according to the law n. 9.610 of February 19th, 1998, hereby declares to whomsoever may concern, that it assigns and transfers, in a universal, definitive, irreversible, exclusive and gratuitous manner, all of its author's economic rights on the article submitted to the International Congress of Knowledge and Innovation - ciki.
The AUTHOR guarantees:
- That the article is original, except for the citations of other published works, provided that the limitations expressed in articles 46 and 47 of Law 9.610 of February 19, 1998 are observed;
- That the article does not contain any slanderous or defamatory statements and does not infringe any intellectual, commercial or industrial property rights of any third parties;
- To promptly compensate the International Congress of Knowledge and Innovation - ciKi for any indemnities, losses or expenses arising from the breach of the guarantees expressed in paragraphs 1 and 2, above.
With this assignment and transfer of the patrimonial rights referring to the author's right, the International Congress of Knowledge and Innovation - ciKi and its successors are free of any copyright payment to the AUTHOR or to their heirs or successors.
The AUTHOR further declares that the International Congress of Knowledge and Innovation - ciKi is fully authorized to use this article, in whole or in part, edited or complete, in Portuguese and in all other languages, in print, in Electronic means, internet, for commercial purposes or not, including distributing, adapting, creating derivative works, assigning rights to third parties in Brazil and / or abroad, including but not limited to: teaching, study and research; publication and dissemination; quote; use in general telecommunication means; audiovisual use in general, including all existing or future digital technologies, capable of storing and reproducing data.
The AUTHOR has guaranteed the moral rights over his article, including the binding of his name as author of the article object of this transfer.
The AUTHOR must always make a written request to the International Congress of Knowledge and Innovation - ciKi, when he intends to use his article, and is obliged to always insert the credit in the original publication, citing the bibliographic reference, complete and legible.
