SYNERGIES BETWEEN ARTIFICIAL INTELLIGENCE AND KNOWLEDGE MANAGEMENT: APPLICATIONS FOR HIGH-TECH ENTERPRISES AND BRAZIL’S STRATEGIC POSITION

Autores/as

  • Tereza Raquel Merlo University of North Texas

Palabras clave:

Artificial Intelligence, Knowledge Management, Decision-Making, High-Tech Enterprises, Brazil

Resumen

The convergence of Artificial Intelligence (AI) and Knowledge Management (KM) represents a dynamic frontier for high-tech enterprises striving to strengthen operational excellence and sustain competitive advantage. This paper examines the synergistic interplay between AI and KM, highlighting their potential applications and benefits within the high-tech sector. By integrating AI into processes of knowledge capture, storage, retrieval, and application, organizations can unlock new pathways for innovation, efficiency, and data-driven strategic decision-making. Drawing on a comprehensive review of the literature and illustrative case studies, this study underscores the transformative impact of AI-enabled KM systems in reshaping high-tech enterprises. In addition, it explores the key challenges, implementation considerations, and best practices essential for maximizing the value and effectiveness of such systems.

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Publicado

2025-12-05

Cómo citar

Merlo, T. R. . (2025). SYNERGIES BETWEEN ARTIFICIAL INTELLIGENCE AND KNOWLEDGE MANAGEMENT: APPLICATIONS FOR HIGH-TECH ENTERPRISES AND BRAZIL’S STRATEGIC POSITION. Congreso Internacional De Conocimiento E Innovación - Ciki, 1(1). Recuperado a partir de https://proceeding.ciki.ufsc.br/index.php/ciki/article/view/1761