DESIGN THINKING E BUTTERFLY WORKS COMO FERRAMENTAS PARA O DESENVOLVIMENTO DE PROJETOS DE INOVAÇÃO SOCIAL
Abstract
A inovação social tem sido alvo de diversos estudos nos últimos anos, levando ao aperfeiçoamento do uso de métodos, técnicas e ferramentas que auxiliam o desempenho de projetos na área. Este trabalho busca analisar a utilização de duas abordagens, o Design Thinking e o Butterfly Works no desenvolvimento de projetos de inovação social, através de levantamento bibliográfico. Como principais resultados, verificou-se que as duas abordagens são semelhantes, atuando de forma centrada no usuário, com soluções sistêmicas e duradouras. Este estudo afirma a importância do uso de métodos, técnicas e ferramentas e observa-se que existem oportunidades para pesquisas com outros métodos que fazem parte dos processos criativos e da elaboração de projetos sociais.
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